IMPULS WERKSCHAU

WERKSCHAU DESIGN

Creation of a visual identity for the 2025 exhibition at DHBW Ravensburg, where the bachelor's exhibitions of my year group were presented. I was one of three people who developed the design and concept, and one of a larger group who created the final implementations.

The Werkschau is the annual exhibition presenting the Bachelor’s theses of MDRV. Our team created the visual identity for the 2025 edition, called “Impuls Werkschau”. Out of several competing concepts, our proposal was selected and realized as the official appearance for this year's exhibition. The developed design system can be flexibly transferred to a wide variety of media, from digital applications to print implementations, while always maintaining its visual coherence. It wasn't just about design, but also about attitude: the system stands for cooperation in the exhibition. Many individual positions that together form a strong whole. This interplay shapes our visual concept and makes it open, accessible, and lively.